26/05/2025
It is with a heavy heart that I announce the closing of Serenity Flames after 4 incredible years. This has not been an easy decision considering we have just reopened, but due to recent changes beyond my control—including the increasing distance I must travel just to pack and ship each order—it’s no longer sustainable to continue.
I understand we have only just reopened after closing temporarily to move house. I truly believed we could pick up where we left off, but unfortunately, this situation is out of our control. I’ve struggled with feeling like I’ve failed by reopening when I did, but with everything considered, I now realise I was simply doing my best in very challenging circumstances.
We’re also expecting our first baby in September, and with the amount of travel currently required just to fulfill orders, it’s become clear that continuing Serenity Flames isn’t something we can manage alongside preparing for this next chapter in our lives just 15 weeks away.
Please know that all existing and new orders will still be shipped—we are committed to seeing this through with care and gratitude.
As part of wrapping up, we’ll be holding an End of Financial Year (EOFY) clearance sale to say goodbye and offer a final thank you to our amazing customers. Date to be announced.
I’m not sure what the future holds from here, but I am incredibly grateful for your support, your kindness, and the friendships that have come from this journey. Thank you for being a part of Serenity Flames. I will miss you all so much. Pregnancy hormones are real! 🥺😭
