The simplest strategy that helped me generate an extra Ā£2000+ per month in pure profit š
Offer memberships.
At Decoralist, I offer a 15% VIP discount to customers who pay Ā£120/year ā and itās one of the simplest ways to add consistent revenue and customer loyalty without selling more products.
Imagine...
šø 10 new members/month Ć Ā£120 = Ā£14,400/year
šø 30 new members/month Ć Ā£19.95 = Ā£7,182/month
(Just do the math!)
Thatās recurring income. Predictable revenue. And a brand community that keeps coming back.
When you think like a business owner (not just an interior designer), you start to see how much freedom this model creates.
Thatās what I teach inside Design Dropship Academy ā how to build your own online interior design dropshipping brand, and add smart revenue streams that scale effortlessly.
āØ Comment READY and Iāll send you the link to join.
25/10/2025
But would anyone buy from me?!
If you've ever thought thatā I get it. Truly.
When I started my first online interior store 10 years ago, I had the exact same fear.
I wasnāt a huge retailer. I didnāt have a famous brand name.
I was just an interior designer with an eye for beautiful pieces and a desire for more freedom.
But hereās what I discovered:
People donāt buy from websitesāthey buy from brands they connect with.
And as interior designers, we already have what so many eCommerce brands lackātaste, trust and storytelling.
Once you know how to build that online, you can create a stylish online store that feels like an extension of your design identityāand people will buy into it, again and again.
Thatās exactly what I teach inside Design Dropship Academy, where I show you how to:
āØ Build an online Home & Garden store that doesn't require holding stock
āØ Source directly from B2B trade suppliers and brands
āØ Create a brand that customers love and trust
āØ Scale organically with evergreen content that generates sales 24/7
Want to turn your design eye into your own online business?
š” The moment it clickedā¦
I was hanging a painting in a clientās home in Palm Desertāa painting Iād sourced through my own online store, Decoralist.
Thatās when I realised something:
I didnāt have to limit my expertise to 1:1 projects as an interior designer.
If I could source beautiful pieces for clientsā¦ I could also source and sell them to the world... š
It was a complete mindset shift.
And that one decision changed everything ā
from designer burnout to consistent, scalable income doing what I love.
āØ Now I teach other interior designers to do the same.
Youāll learn how to build an online Home & Garden store that runs 24/7, totally automated without inventoryāand I show you how to do it step-by-step.
š¼ If youāre a professional designer, apply for my Trade Programme for up to 30% off (just show two business credentials).
Everyoneās talking about AI and techā¦ but do you know whatās quietly growing 20% year-on-year?
Home & Garden eCommerce.
With global online sales expected to reach Ā£792 billion by 2026, thereās never been a better time to turn your passion for interiors into a profitable business.
Whether you love modern coastal, neutral Scandi, cottagecore or a traditional British style ā thereās a niche waiting for you with a lot of revenue to be generated.
Iāve pulled together the 10 most profitable product categories for 2026, backed by research, data and first-hand experience in the industry.
How much money are you leaving on the table by not taking action?
āI canāt afford to invest right now" is something I hear all the time. When you flip the narrative, you actually realise that you can't afford to not get started.
When you have a live online catalogue of trending, high-profit interior design products that align with YOUR interior style, you can make sales 24/7...
THEN, you shift your thinking from āI canāt afford itā to āI canāt afford NOT to do this.ā
You donāt need to be a tech wizard or have a huge budget ā just the right system.
Thatās exactly what I teach inside Design Dropship Academy, where I show you how to build a profitable online Home & Garden store step-by-step.
Start with my 60 minute masterclass From Mood Boards to Money (Ā£129 ā down from Ā£229) and get your full Ā£229 credited towards Design Dropship Academy when you enrol šø
This is how simple (and profitable) dropshipping in the Home & Garden niche can be š
ā”ļø Customers pay premium retail prices
ā”ļø You buy at low trade rates
ā”ļø Suppliers ship everything for you
In my 60-min workshop From Mood Boards to Money, Iāll show you exactly how to:
ā Source from trade suppliers
ā Set profitable retail prices
ā Launch your store without stock
š Comment MASTERCLASS below and Iāll send you the link to register.
04/10/2025
Hi, Iām Catherine š Founder of Design Dropship Academy & Decoralist!
Iām on a mission to help women turn their passion for interior design into thriving, profitable online businesses āØ
With 10 years of experience (including running a multiple 6 figure interior design dropshipping business), Iāve learned how to build a strong foundation for financial successāand now Iām here to share that knowledge with YOU.
Through DDA, Iām here to give you the tools, support, and confidence to design a life of freedom, purpose, and financial independence. šŖ
Letās make it happenātogether. š
03/10/2025
Most people spend over 3 hours a day scrolling on their phones.
What if you took just 30 minutes of that time to work on your interior design dropshipping business?
In six months, you could have a life-changing business that gives you freedom, flexibility, and financial independence.
The time is gonna pass anywayāwhy not use it to build the life youāve been dreaming about?
05/09/2025
Join me in my 60 minute webinar to learn the step-by-step framework to launch a profitable interior design dropshipping store of your own.
This is the power of dropshipping in the Home & Garden niche:
ā”ļø Customers pay premium retail prices
ā”ļø You buy at low trade rates
ā”ļø Suppliers ship everything for you
In my 60-min workshop From Mood Boards to Money, Iāll show you how to set up a profitable store like this ā step by step.
This morning Iām off to brunch with my daughter ā meanwhile, I received my daily payout from my interior design dropshipping store.
Thatās the power of dropshipping interior design products:
āļø No designing products myself
āļø No inventory in my spare room
āļø No packing boxes
āļø No complicated logistics
āļø No trading hours for pounds
Instead, Iāve built a system that pays me while I live my life. Some days that looks like strategy calls and sourcing gorgeous furniture. Other days it looks like lattes and baby giggles š¼ā
If you love interior design and dream of more freedom in your day, this is proof itās possible.
š Curious how? Comment READY and Iāll send you the details.
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About Catherine Cornelissen
Based between London and Canada, Catherine brings clarity and quality to each project to ensure your requirements are met in a smooth, enjoyable and transparent manner. Known for her expert colour selection and pairings of traditional shapes with modern art and accessories, Catherine often incorporates clean, tailored lines and punches of tasteful patterns in her interiors blurring the boundaries between design, art and interiors.
Promoting the importance of wellness in design, Catherineās attention equally revolves around holistic design to ensure form meets function not only in an attractive manner, but in a way that is beneficial to your overall wellbeing.
Considering factors such as natural light, storage, natural materials, air quality, ergonomics and most importantly how you feel in a space, holistic design ensures that your home is responsive to your needs, behaviours and requirements, while being tailored in a way that is unique to you.
Catherine's interest for art and interior design has never been far from her heart and her education at Christie's Education and Sotheby's Institute, as well as her extensive experience within the art world have heightened this passion to where she is today.
Working with an array of clients in the UK and globally, Catherine specialises in bespoke interiors, complete renovations, custom furniture design for truly one-off pieces as well as the sourcing of Fine and Decorative Art. She helps her clients expand their collection, start their first one or design a unique space that encompasses the arts.
Catherineās eponymous global luxury interior brand, Decor A List, is known for its global designs, promotion of craftsmanship and sophisticated style pioneered by Catherine herself. Decor A List's breadth spans from limited edition furniture, original art by contemporary artists and home furnishings ranging from luxe bedding, fine china, accessories, wall coverings, lighting, rugs and objets d'art. Very much echoing Catherine's signature style, she has juxtaposed raw with refined, old with new, and sophistication with pizazz; effortlessly blending pieces and artworks from diverse periods in one curated space.
