George Street Linen

George Street Linen Better sleep starts with better fabric
100% natural fibres | Oeko-Tex® certified
Made in New Zealand
📍 Auckland + Whakatāne

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Quality bedlinen nz at affordable prices, George Street Linen creates a complete sleep experience. We are a proud New Zealand company, founded in Whakatane in 2017. Every single one of our products is Oeko-Tex certified. We put our bedding through extensive testing to ensure you're not cuddling up with chemicals. Let us help you discover the ultimate sleep experience.

24/06/2026

Cold mornings are a little easier when your bed feels this cosy.

Explore the collection via the link in bio.

22/06/2026

Pattern, colour and contrast balanced in a way that still feels calm.

Unexpected Pairs brings warmth and personality into the bedroom through thoughtful layering.

Explore our collection via the link in bio.

Our Unexpected Pairs collection is proof that rules are overrated.The most beautiful rooms are built on contrast, not co...
17/06/2026

Our Unexpected Pairs collection is proof that rules are overrated.

The most beautiful rooms are built on contrast, not coordination. A navy cushion. A powder blue sheet. A buttery yellow throw. And a floral that brings it all together. Layered with intention, lived in with ease.

Explore the collection via the link in bio.

Winter is a season for slowing things down.Thicker layers, softer light, and spaces that feel a little more lived in.Tel...
15/06/2026

Winter is a season for slowing things down.

Thicker layers, softer light, and spaces that feel a little more lived in.

Tell us your winter ritual in three words. We'll start: coffee, pets, linen.

Sometimes the combinations that shouldn’t work end up creating the spaces you love most.Ready to experiment with colour ...
11/06/2026

Sometimes the combinations that shouldn’t work end up creating the spaces you love most.

Ready to experiment with colour and create a space with more personality?

Read the full blog for styling tips and inspiration via the link in bio.

08/06/2026

Three steps to a bed worth sinking into.

🤍 Start with breathable sheets.
🤍 Add a soft quilt.
🤍 Finish with a heavier throw, extra cushions, or a contrasting pattern - to bring warmth, depth, and a little personality.

Comfort first, with a little personality layered in.

Shop the look via the link in bio.

05/06/2026

Some pairings just feel right, even when they shouldn't.

Unexpected Pairs is our winter edit, stripes with florals, warm tones against cool, familiar favourites mixed with something new.

A little more personality in the bedroom. A little less playing it safe.

Discover the edit via the link in bio.

The long weekend is permission, not pressure.A slower start. Fresh sheets. A bed worth staying in a little longer. We've...
04/06/2026

The long weekend is permission, not pressure.

A slower start. Fresh sheets. A bed worth staying in a little longer. We've put together a few simple rituals for a weekend that actually feels like one.

Swipe through →

Cotton jersey is our most loved fabric through autumn and winter.It gives that familiar, easy comfort you’d expect from ...
28/05/2026

Cotton jersey is our most loved fabric through autumn and winter.

It gives that familiar, easy comfort you’d expect from your favourite t-shirt, soft, gentle, with a slight stretch that moves with you.

Warm without overheating, it strikes the right balance between traditional cotton and heavier winter flannelette layers.

Discover the cotton jersey collection:

https://sbrew.link/YfCwWK2r

Better sleep, and better fabric. George Street Linen by you.photography styling the Pure Linen euro pillowcases in Eton ...
27/05/2026

Better sleep, and better fabric. George Street Linen by you.
photography styling the Pure Linen euro pillowcases in Eton Stripe.jay styling the Pure Linen duvet cover set in Moore.
styling the Pure Linen duvet cover set in Cadet.home styling the Cotton Jersey duvet cover set in Biscuit Cookie.

We’d love to hear how George Street Linen feels in your home.

When you leave a review you go in the draw to win a Mulberry Silk Pillowcase, valued at $89.95 NZD. Winners are selected each month via email.

Address

Whakatane Retail Store : 83, The Strand. Open 9:30/5:00pm. Papamoa Beach : Retail Store : Papamoa Plaza, Papamoa, Auckland: Unit 2, 16/18 Taylors Road
Morningside

Telephone

+6498151156

Website

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