06/09/2026
Some projects start with a product.
This one started with a feeling.
When .work reached out, they wanted a thoughtful way to thank the people who had supported their launch. They loved the branding and had always been drawn to the ’83 Everywhere diffusers, but they weren’t looking for a candle.
So we started exploring.
Together, we landed on a scent experience built around scent stones, a mini scent dropper, and one of the founder’s favourite fragrances.
With timing tight, I sourced the stones and focused on what I love most: the details.
Every thank you note and instruction card was typed by hand on my typewriter. Tiny paper clips. Little surprises. Thoughtful layers. The kind of things that make opening a box feel memorable.
Because fragrance isn’t just about how something smells.
It’s about creating a mood. A memory. A moment.
Thanks to DABBL for trusting me with this collaboration and letting me bring a few ideas to life.
And if you’re dreaming up ways to create memorable experiences through scent, I always love brainstorming.
