Studio Bachmannkern

14/05/2026

09/03/2026

— the energy is on!

The new trade fair presence of LEDVANCE at the 2026 edition of Light + Building in Frankfurt has officially gone live — demonstrating what happens when architecture, mediatecture, and light merge into a holistic spatial brand experience.

Guided by the brand promise , light becomes more than a product: it acts as the spatial driver, storytelling medium, and emotional catalyst of the entire concept.

instead of conventional booth architecture
Translucent hanging volumes — the so-called Power Cubes — shape the space and dynamically transform through animated layers of digital media content. Boundaries become permeable membranes — architecture becomes fluid.

as the energetic center
A circular LED ring sends visual impulses across the space, connecting storytelling with spatial choreography.

as experience zones
Six immersive environments translate applications into real-life scenarios — from Office & Education and Sport to Industry & Logistics.

First impressions from the opening day already show:
When light becomes architecture, the result is more than a trade fair booth — it becomes a living brand environment.

09/02/2026

— or is it the absence of all colors? At Studio Bachmannkern, we see black as much more than a visual choice. It’s a statement, a mood, and a powerful tool in Spatial Experience Design.

conveys elegance, boldness, and timelessness. It frames spaces, amplifies contrasts, and gives a brand a presence that’s both bold and sophisticated. When used thoughtfully, black doesn’t just fill a space—it defines it, turning experiences into lasting impressions. Black is more than aesthetics; it’s strategy. It tells your brand story without a single word.

29/01/2026

Agrob Buchtal | BAU München 2025
Road to Net Zero

The BrandEx Award jury selected our project for the Gold Award at the live jury session on January 14 in Dortmund. The combination of outstanding design and a sustainable concept, implemented with great attention to even the smallest details, immediately captivated the jury in the category „Architecture Best Stand M“.
The re-use commitment that defines Agrob Buchtal’s sustainability approach was consistently translated into the spatial communication. The concept reflects the Road to Net Zero mission and combines innovative reuse strategies with modular design solutions.

Lightness & Openness
Translucent curtains create visual separation without adding weight – no solid walls, but transparency and elegance.

Dual Functionality
Transport boxes serve as both packaging and display elements. They act as modular components for product and theme presentations – flexible, reusable, and waste-free.

Modularity
A frame system enables the construction of shelves, communication areas, and functional units.

Innovative Omission
No traditional trade fair flooring – all elements are placed directly on the hall floor, with wiring routed through floor outlets.

From boxes and frames to bar, welcome desk, tables, and furniture – every element is designed for multiple use cycles. The design embodies the less-is-more philosophy and redefines sustainable trade fair experiences.
It makes a vision tangible and proves that sustainability can be innovative, aesthetic, and impactful – a step closer to Net Zero.

Thanks again to AGROB BUCHTAL l architectural ceramics, our partners Tischlerei Thomas Görg GmbH & Co. KG and our great team. Thanks to Marek Vogel for the great video and pictures.

And this marks the award history of the project:




Award

29/01/2026

AEG-Electrolux | IFA Berlin 2024

The high quality of the spacial experience, the striking new design, and the attention to detail down to the typography were decisive for the BrandEx jury during the live presentation on January 14th in Dortmund, leading them to award Silver in the Architecture/Best Brand Architecture category.
Visionary Technology Meets Emotional Brand Experience

At IFA 2024 in Berlin, AEG-Electrolux Group sets new benchmarks in live communication and brand staging. The 3,000 sqm immersive brand experience seamlessly combines visionary technology with emotional spatial design.
Impactful Brand Presentation
The brand identity becomes a sensory experience. Burgundy red – AEG’s signature color – shapes the space through translucent dark red curtains, creating both structure and openness. Dramatic lighting and emotionally charged visuals intensify the atmosphere.
Dramatic Visitor Journey
The journey begins with an impressive welcome gesture and leads into the “AEG Future“ area, where the new kitchen line is presented as a media sculpture with LED surfaces on the walls and floor.
Interactive & Multisensory
Other themed areas feature interactive product displays, presentation walls, and tasting zones where visitors experience the brand with all senses. Digital media and tactile elements deepen the connection to AEG’s innovations.
Sustainability & Technology
Alongside design and cutting-edge technology, AEG-Electrolux emphasizes its commitment to sustainability with energy-efficient products. This fusion of design, technology, and environmental responsibility makes the stand one of IFA 2024’s highlights.

Thanks again to AEG, our partners Uniplan, NIYU EVENT PRODUCTION, ICT AG and pedall & pedall GbR and our great team. Thanks to Rolf Eckel and Andreas Keller for the striking videos and pictures.

This is the incredible award track of this project:




Award

24/11/2025

🚀 Wir suchen dringend eine(n) Senior Projekmanager(in) für Kommunikation im Raum und Messe- und Ausstellungsdesign!

🧱 Du führst komplexe Projekte, behältst den Überblick und bringst Teams, Kund:innen und Gewerke souverän zusammen.

💚 Dich erwartet ein herzliches Team, starke Marken, inspirierende Räume – und viel Verantwortung mit Gestaltungsspielraum.

☑️ Bewirb Dich unter: [email protected]

Mehr Infos hier:
https://bachmannkern.de/karriere/projektleitung-m-sg