11/09/2026
A new chapter for The Pure Scent 🤍
After 10 years in London, we’ve moved!
A week ago, we packed up our home, our business (and what felt like a million boxes! 😂📦) and started a new chapter in Reading, Berkshire.
The move was a personal decision for us, but also an opportunity to give The Pure Scent something we’ve wanted for a long time — more space to make, create and grow.
For now, things are looking a little chaotic behind the scenes! We’re temporarily making from our kitchen while we settle in, and in time our garage will be transformed into a dedicated workspace for The Pure Scent. We can’t wait to take you along for that journey.
London will always be incredibly special to us. It’s where The Pure Scent began in 2016, where we poured our first candles, met so many of you at markets and stockists, and grew this little business into what it is today.
As we start this new chapter, you’ll also notice our branding gradually changing from “Handmade in London” to “Handmade in the UK.” Some of our existing packaging and photographs will still carry our London branding for a little while as we make the transition — but behind every product, nothing has changed.
Same candles. Same hands. New home. 🤍
Thank you to everyone who has been part of our journey so far. Here’s to the next chapter.
Hello, Reading! 🏡✨
Fernando & Matthew x
The Pure Scent