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Lunedì 09:00 - 18:30 Martedì 09:00 - 18:30 Mercoledì 09:00 - 18:30 Giovedì 09:00 - 18:30 Venerdì 09:00 - 18:30

GIOPAGANI

Casa
Italia
Milan
GIOPAGANI

Architecture, Design, Interior Design Traveling, Discovering and Be Curious are keys in the maturation of GIOPAGANI Couture project.

Architecture, Art, Fashion, Music and photography are sources to our creative expression. Our Capsule Collections raise from these impulses. Each Capsule is like a story telling of memories reinterpreted through timeless designs. Beyond the inspiration, each Collection is designed by its own style while being linked to the others by the same research on materials, attention to details, versatility

and transversality of the products. GIOPAGANI Couture has a strong bond with Fashion, undeniable source of inspiration. As Fashion moves on through the seasons taking over different trends every time, we design our Capsules as containers of memories encoded using our personal language to be able to last forever. GIOPAGANI Couture is not just a line of furniture but a complete project that includes the suggestions of different atmospheres interpreting a unique language. Atmospheres that trigger emotions and desires in people’s lives. Viaggiare, scoprire ed essere curiosi sono stimoli essenziali nella maturazione del progetto GIOPAGANI Couture. Architettura, Arte, Moda, Musica e fotogra a sono fonti di ispirazione per la nostra espressione creativa. Le nostre Capsule Collection nascono da questi impulsi. Ogni Capsule è come una storia che racconta di memorie reinterpretate attraverso un design senza tempo. Oltre all’ispirazione, ogni collezione è de unita da uno stile proprio, rimanendo però legate tra di loro grazie alla stessa ricerca sui materiali, attenzione alle finiture, la versatilità e trasversalità dei prodotti. GIOPAGANI ha un legame forte con l’universo della moda, fonte costante di ispirazione. Così come la moda si muove attraverso le stagioni proponendo tendenze ogni volta differenti, noi disegniamo le nostre Capsule come contenitori di memorie reinterpretate in chiave contemporanea e personale per dare vita ad un design senza tempo. GIOPAGANI Couture non è solo una linea di arredi di design ma un progetto completo che include suggestioni di atmosfere diverse interpretando un linguaggio unico. Atmosfere che danno vita a desideri ed emozioni.

11/12/2025

When the Beatles released The White Album in 1968, they captured the essence of a generation in search of freedom and renewal. Among its most intimate songs, ‘Blackbird’ stood out as a delicate hymn to hope and resilience, sung by Paul McCartney with just voice and guitar.

The track became more than music: it was an emblem of the sixties, of the Beat Generation’s desire to break free from convention and to rediscover authenticity
through simplicity. A song of lightness and depth, at once fragile and enduring.

The Blackbird coffee tables, casual in form yet bold in presence, evoke the same balance of freedom and structure. A design that, like the song, transforms simplicity into timeless resonance.

Listen to the “Soundtrack of a Shape” playlist by GIOPAGANI on Spotify – Link in Bio

09/12/2025

“Blackbird
Singing in the dead of night
Take these broken wings
And learn to fly”

The Beatles – Blackbird (1968)

Listen to the “Soundtrack of a Shape” playlist by GIOPAGANI on Spotify – Link in Bio

04/12/2025

From the revered Calacatta family, Notre Dame marble emerges from Vietnam's
storied quarries.

Its creamy-white canvas is streaked with blush-pink whisperings and bold black-grey veins, a poetic fusion of geological drama and refined luxury.

Each slab is a narrative of the natural artistry of time.

In crafting our collections, we intimately engage with the soul of each stone, carefully interpreting its distinctive veins and nuanced palette.

The Notre Dame marble, gracefully articulated into unique design pieces, emerges as an unrepeatable statement.

Each creation writing its own compelling chapter within the evolving dialogue between nature's artistry and human ingenuity.

02/12/2025

In the 1960s, society experienced a real youth uprising that rejected conventions and conservative models. Not homologation according to rigid patterns, but freedom of aesthetic expression.

This is a tribute to the era of contamination between the arts, of the spasmodic search for the new, of experimentation and complete liberation from the mold. It is a still image that wants to reread that moment of the Beat Generation.

28/11/2025

Souvenir armchair brings together the raw beauty of elm wood and the tactile richness of natural hide.

A presence that feels both timeless and instinctively contemporary.

Ph

25/11/2025

The Souvenir armchair is a tribute to Pierre Jeanneret’s significant contributions to furniture design, a master whose simple yet radical stylistic and technical gestures gave life to objects that transcend time and memory.

As a testament to the enduring influence of his work, GIOPAGANI has skillfully reimagined this iconic piece, bringing material authenticity back to the forefront. The structure, crafted in solid Elm wood, is enhanced through sandblasting and natural stains that exalt the grain’s raw beauty and organic movement.

21/11/2025

Final checks before the journey begins.

Souvenir armchairs are prepared with the same attention given from the first cut of wood to the last seam. A thorough process where detail is never overlooked, and authenticity is always preserved.

18/11/2025

Souvenir is born in the workshop, through a process where design research intertwines with the discipline of manual skill. It is here that ideas take shape in wood, guided by the knowledge of gestures handed down and perfected over time.

Every passage becomes a moment of interpretation rather than standardization, where the hand of the craftsman gives matter its singular identity.

In this journey lies the rediscovery of authentic savoir-faire: an artisanal practice rooted in patience and precision, where the detail is not just executed but cared for, touched, and purposefully brought to life by experienced hand.

14/11/2025

A fragment of memory.

Souvenir armchair pays homage to timeless icons of design while embracing the rediscovery of uncompromising savoir-faire.
An architectural presence oozing both heritage and contemporary flair.

Ph

11/11/2025

Souvenir pays tribute to the radical simplicity of Pierre Jeanneret, reimagined through authentic materials and contemporary instinct.

An armchair where craftsmanship, memory and matter coexist.

07/11/2025

“Vicious
You hit me with a flower
You do it every hour
Oh, baby
You’re so Vicious”

Lou Reed – Vicious (1972)

Listen to the “Soundtrack of a Shape” playlist by GIOPAGANI on Spotify – Link in Bio

04/11/2025

Speaking through textures and volumes, the Vicious sofa evokes a rhythm that is as personal as it is timeless.

Indirizzo

Via San Marco 26
Milan
20121

Orario di apertura

Lunedì	09:00 - 18:30
Martedì	09:00 - 18:30
Mercoledì	09:00 - 18:30
Giovedì	09:00 - 18:30
Venerdì	09:00 - 18:30

Sito Web

http://www.giopagani.com/

Notifiche

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