THE EYDEN BERG

THE EYDEN BERG Creators of iconic brand experiences and spaces. We help brands show off their best side🌟

From concept to completion, this retail project for Carhartt WIP Nederland was all about craftsmanship, smart integratio...
12/06/2026

From concept to completion, this retail project for Carhartt WIP Nederland was all about craftsmanship, smart integration and refined detailing.

Custom steel wall racks, concealed audio and electrical systems, integrated speakers and premium microcement finishes came together to create a clean yet industrial aesthetic that reflects the brand’s identity.

A special detail: the fitting room benches were handcrafted from locally sourced tree trunks and finished in our workshop in Westzaan.

Built through strong collaboration, where design, functionality and technology seamlessly meet.

LancƓme Skin Science ClubA modular pop-up created for LancƓme at PC Hooftstraat 7, Amsterdam designed to move seamlessly...
03/06/2026

LancƓme Skin Science Club

A modular pop-up created for LancƓme at PC Hooftstraat 7, Amsterdam designed to move seamlessly from Amsterdam to Antwerp within 24 hours.

Denim meets craftsmanship 🧵For Diesel, we created a bold outdoor installation positioned right next to the store to inst...
21/05/2026

Denim meets craftsmanship 🧵
For Diesel, we created a bold outdoor installation positioned right next to the store to instantly capture attention.

The iconic Diesel logo was transformed into oversized wooden letters, fully wrapped in authentic denim pieces to bring the brand’s DNA to life!

A refined material story for Maison Margiela ✨After an extensive sampling process with L’OrĆ©al, we selected a sanded Cor...
13/05/2026

A refined material story for Maison Margiela ✨

After an extensive sampling process with L’OrĆ©al, we selected a sanded Corian finish with a travertine-inspired look to capture the natural feel of stone in a more durable way.

Combined with soft white tones, black framing and illuminated visuals, the final result perfectly complements the Maison Margiela products.

Beckham BOSS campaign | šŸ“ Broekman UtrechtFor BOSS, we produced and installed the Beckham campaign window at Broekman in...
06/05/2026

Beckham BOSS campaign | šŸ“ Broekman Utrecht

For BOSS, we produced and installed the Beckham campaign window at Broekman in Utrecht, including an in store setup.

21 Diesel windows | Executed in 7 days.Each window was crafted using upcycled denim, neon signage and bold graphic eleme...
22/04/2026

21 Diesel windows | Executed in 7 days.

Each window was crafted using upcycled denim, neon signage and bold graphic elements bringing Diesel’s identity to life in a raw, expressive and powerful way across the city.

01/04/2026

What you saw on the street… šŸ˜
This is how it started.
A glimpse behind the scenes of the oversized raspberry fully created in-house.

Delivered in just 2.5 weeks, from request to installation!We brought the launch of Rosa Charmosa Dewy Cream and Cheirosa...
25/03/2026

Delivered in just 2.5 weeks, from request to installation!

We brought the launch of Rosa Charmosa Dewy Cream and Cheirosa 91 Perfume Mist to life for Sol de Janeiro with a bold window at de Bijenkorf Amsterdam a moment you couldn’t walk past without looking twice.

Sol de Janeiro provided the initial design. From there, we translated and refined the concept, developing the full design direction, selecting all materials and managing production to ensure complete control over quality and timing.

YVES SAINT LAURENT | LIBRE BERRY CRUSHFor the launch of Libre Berry Crush, we brought the raspberry to life… literally! ...
18/03/2026

YVES SAINT LAURENT | LIBRE BERRY CRUSH

For the launch of Libre Berry Crush, we brought the raspberry to life… literally! šŸ˜

An oversized raspberry sculpture landed on the streets at on Van Woustraat, Amsterdam.

The sculpture was fully produced in-house :
• 3D printed using our own printers
• Spray painting done in-house
• Logo produced and spray-painted in-house

The result? A stable, durable sculpture ready to be reused for future activations!

Stay tuned for behind-the-scenes shots… šŸ‘€

Small footprint. Bold presence.For Valentino Beauty, we translated the Born in Roma campaign into a refined traveling po...
12/03/2026

Small footprint. Bold presence.

For Valentino Beauty, we translated the Born in Roma campaign into a refined traveling podium, featured across multiple Douglas and ICI Paris XL stores.

Within just 1.5 Ɨ 1.5 meters, every detail was designed to maximize impact creating an immersive brand moment that captures the spirit of Born in Roma.

Proof that great design doesn’t need much space to make a statement.

Adres

Schoot 6
Westzaan
1551NB

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