The Embroiderer

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The Embroiderer A paradise for needleworkers - online store + viewings and classes by appointment, situated in Red Beach, Hibiscus Coast, Auckland

We have a beautiful needlework store located in the historic Village of Birkenhead Point. The area is full of interesting boutique shops and cafes and on the route of the harbourside art trail, and minutes from ferry and buses. We have been in business in this location for over thirty years and offer superior, specialised service from a friendly, helpful staff of experienced needlewomen who are passionate about every aspect of needlework. We offer a haven for stitchers, with a prompt, efficient mail order service all over the world. If you want it and we haven’t got it we will do our best to find whatever you need. From Tapestry to Blackwork, Hardanger, Bead Embroidery, Crewel work and Stumpwork. We carry silk threads, fine linens, goldwork supplies and finishing products. We have an extensive range of Cross Stitch Samplers, Baby blankets, wool embroidery supplies, silk ribbons and a specialist knitting section. Classes and one off tutorials are available - contact us on 09 419 0900 for our latest newsletter!

Time to think about stitching for Christmas. This rejuvenated kit gives the options of a garland for the fireplace or or...
07/08/2026

Time to think about stitching for Christmas. This rejuvenated kit gives the options of a garland for the fireplace or ornaments for the tree

Embroidery classes for beginners starting again March 4th. Come and meet new friends and learn something new or revive y...
18/02/2026

Embroidery classes for beginners starting again March 4th. Come and meet new friends and learn something new or revive your skills. Classes held in Red Beach. Check the website for details

Finished this sampler over the holidays. 36 # linen and soie d’alger. A fun project and compact for travelling around ...
12/02/2026

Finished this sampler over the holidays. 36 # linen and soie d’alger. A fun project and compact for travelling around

Love this issue of Inspirations. Great projects and the embroidered hen would be a great addition to the family ...
11/02/2026

Love this issue of Inspirations. Great projects and the embroidered hen would be a great addition to the family

Address

Red Beach
Auckland
0932

Opening Hours

Tuesday 10am - 3pm
Wednesday 10am - 3pm
Thursday 10am - 3pm
Friday 10am - 3pm

Telephone

+6494190900

Website

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