01/07/2025
After nearly 4 years on our golden corner, it’s time to say goodbye ✨
Bringing Goldie to life has been a dream come true. I’ve learnt a lot - from how to build an e-commerce store, to managing inventory and reading P&Ls. Some things have been learnt the hard way - like the time I purchased 20 sets of playing cards which retailed for $60 but didn’t sell until they were marked down to $10 🙃
I’ve loved so many aspects of it - especially curating the products, merchandising and my lovely customers.
Your incredible support has seen Goldie achieve significant growth YOY in tough retail conditions. It’s also seen me through some of the hardest periods of my life. So it’s not surprising this is one of the toughest decisions I’ve ever had to make!
I’ve recently started a new job in the marketing team at . For the last few months I’ve been juggling Goldie in the evenings, which is do-able in the short term, but not sustainable. I’ve just found out the building Goldie leases has been sold for development, so with an uncertain future ahead, it’s time.
Thank you to the people who have built Goldie with me - Mark, Sue, Geoff, Grace, Brad and .creative. An extra special thank you to Carlie who has been the best first employee I could ever ask for, and my right hand woman for the last few years. And more recently, and Issie who have stepped in to keep Goldie running seamlessly.
Of course none of this would have been possible without the beautiful brands who agreed to make Goldie’s shelves home.
We will close our doors for the last time on Sunday 10 August.
Between now and then, keep your eyes out for some special offers 💛
And if you have a Goldie gift card tucked away, now’s the time to come shopping!
Arohanui,
Fran
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