10/22/2026
Before you walk into any conversation, know your outcome.
Three questions I ask every time:
What do I want them to know.
How do I want them to feel.
What do I want them to do.
Bank meeting. Pre sold client. Doesn't matter. Same three questions, every time.
Walk in with a plan or walk in and hope. Pick one.
What do you want them to know, feel, and do before your next conversation. Drop it below.