What the Grill & Fireplace

10/17/2026

The Island Men Backyard BBQ Competition is HAPPENING today!
Come down to Ft Fisher Airforce Recreation Area to vote for the Best Q in the area!
Stop by the booth and check out some Recteq to raise your game!

10/15/2026

🔥 WE’RE CLOSED THIS SATURDAY! 🔥

We’re proud to be a sponsor of the 5th Annual Island Men Backyard BBQ Cook-Off! 🏆

Come on down to Kure Beach for incredible BBQ, live music, family fun, and to see WHO WILL BE CROWNED KING OF THE Q! 👑🔥

📍 Blakeslee Air Force Recreation Area
📅 Saturday, October 17
⏰ Gates open at 10:30 AM

🔥 STOP BY OUR BOOTH! 🔥
Pick up some grilling essentials for the holidays and get ready to fire up some serious flavor! 🦃🍖

Support the pitmasters, sample some amazing BBQ, and be part of an incredible event!

We’ll see you there! 🤘🔥

10/03/2026

🔥 LOOKING FOR A PREMIUM BUILT-IN GRILL WITHOUT THE ULTRA-PREMIUM PRICE TAG? 🔥

TrueFlame is making a strong case for what a premium outdoor grill should deliver in 2026 — durable construction, versatile cooking, excellent heat control, and features you’ll actually use.

The TrueFlame TF Series offers:

🔥 #304 stainless steel construction
🔥 14,000 BTU cast stainless steel burners
🔥 Heat zone separators for multiple cooking temperatures
🔥 Interior halogen lighting & exterior LED controls
🔥 Infrared rotisserie burner on 32” & 40” models
🔥 Available searing, griddle, smoking & rotisserie accessories
🔥 Gold Standard Lifetime Warranty

TrueFlame’s latest comparison also takes a closer look at how its grills stack up against premium brands like Blaze, Lynx and Alfresco — and how choosing the right grill can leave more room in your outdoor kitchen budget for refrigeration, storage, side burners, prep space and more.

At What the Grill & Fireplace, we can help you design the entire outdoor cooking space around the way YOU cook.

👉 Read the full article:
https://www.trueflame.com/blog/best-premium-built-in-grill-2026-how-trueflame-compares-for-everyday-outdoor-cooking

📍 1026 Appleton Way, Leland, NC
📞 910-399-1262

Stop by the showroom and check out TrueFlame for yourself!

Best premium built-in grill 2026: See how TrueFlame compares in performance, features, price, and value for a complete outdoor kitchen.

09/13/2026

09/11/2026

🔥 COMING SOON TO OUR SHOWROOM! 🔥
Something VERY different is coming to What the Grill & Fireplace…
Introducing Escea Electric Fireplaces — and honestly, calling them “electric fireplaces” doesn’t do them justice.
This ain’t grandma’s electric fireplace. 😎
The realism. The flame. The design. The technology.
Escea is in a class of its own.
And we’re proud to be the exclusive Escea showroom in the area.

👀 Coming soon…
You’re going to have to see this one in person to believe it.

🔥 What the Grill & Fireplace
Your destination for grills, fireplaces & outdoor living.

Warning: this is the most realistic electric fireplace I've seen in...

09/07/2026

https://www.trueflame.com/blog/how-to-protect-stainless-steel-grills-in-coastal-and-harsh-climates

Learn how to protect stainless steel grills in coastal and harsh climates — from smart placement and daily care to rust treatment and seasonal maintenance.

09/04/2026

09/04/2026

https://lnkd.in/p/eYE-KCVX

I’m pretty stoked to share that the Escea LR Series has been named a finalist in the Industrial Design category of the Best Awards. For the last 28 months I’ve been working at Escea Fireplace Company as their artist and fuelbed designer, working alongside some very talented engineers to bring ou...

09/04/2026

🔥 RAISE YOUR GRILL GAME THIS WEEKEND! 🔥

Tired of the same old salt, pepper and hope for the best? 😂

Come see us at What the Grill & Fireplace.
TASTE BEFORE YOU BUY from our HUGE selection of 130+ rubs & sauces! 🌶️🥩🔥

We’ve got enough flavor to make your grill the most popular place in the neighborhood. 😎

Come hungry. Taste a few. Leave with your new secret weapon. 🤫

🏆 SCORE BIG. GRILL BIGGER.

🔥Stop by. Taste something. Grill something. Repeat. 🔥

📍 1026 Appleton Way NE, Unit 110, Leland, NC 28451
🕙 Tuesday–Friday: 10–5
🕙 Saturday: 10–3
🚫 Closed Sunday & Monday

09/01/2026

🔥🔥 HUGE CLEARANCE SALE 🔥🔥
It’s time to make room for NEW inventory at What the Grill and Fireplace!
We’re clearing out select display models, grills, smokers, fire tables at BIG savings.
Featuring select products from brands like:
🔥 Recteq
🔥 Big Green Egg
🔥 Napoleon
🔥 Broil King
🔥 And more!
⚠️ Display models and clearance items are limited quantity and available while supplies last — once they’re gone, they’re gone!
📍 What the Grill and Fireplace
1026 Appleton Way NE, Suite 110
Leland, NC 28451
Come see us and score a great deal before the best items disappear!