SHORE

SHORE Shore Rugs™ are the world’s first ergonomic rugs— experience high-performance tactile luxury.

Shore Rugs™ are the world’s first ergonomic rugs, effortlessly merging high-performance with handmade. Useful anywhere, Shore Rugs™ are fully waterproof, UV and flame resistant, hypoallergenic, non-slip, easy to clean, and extremely durable with no need for underlays. The unique fully handwoven weave structure provides a cushioning and highly supportive massage-like experience. Shore Rugs™ are ent

irely handwoven from custom-made silicone cord, which has its origins in heavy industry but has been meticulously developed to feature a satisfying, leather-like surface quality. Available in a vivid spectrum of colors and gradients, Shore Rugs™ are also fully customizable.

08/07/2026

Pair of one-of-a-kind gradient round side chairs headed soon to 💫

08/05/2026

4 chaises

08/03/2026

Daybed in our 3-color Star Cloud gradient 💫
Some serious color magic happening on this one 😎🪄

07/29/2026

Pair of chaises in a special custom overlaid gradient colorway 🙌✨

07/27/2026

Custom bench in a high-contrast overlay gradient colorway ✨ different from all angles and one-of-a-kind 💫

A closer look at our recent custom Round Daybed in a Smoke, Glacier, and Emerald gradient. Handwoven and made to order i...
07/21/2026

A closer look at our recent custom Round Daybed in a Smoke, Glacier, and Emerald gradient. Handwoven and made to order in our London studio. 🌀

07/17/2026

A whole landscape of color, woven by hand. 🙌 Our new Round Daybed in a custom gradient of Smoke, Glacier, and Emerald. Made to order in our London studio.

07/14/2026

Meet the largest Club Sofa we’ve made so far—a custom 10-foot version designed for sprawling. ✨

Handwoven in our London studio, each piece is made to order and can be tailored in size, color, pattern, and material to suit each project.

07/14/2026

Gradient Lounger in Star Cloud 🫧 💫

07/12/2026

A pair of custom Round Side Chairs we made earlier this year for , featuring complementary soft gradients. ✨

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Los Angeles, CA

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