11/12/2024
I have listened to this show since 2018 and it has become deeply ingrained in my business. I hired a coach that Luann interviewed , I took ’s Standards course, and have implemented countless strategies and tips. I have so much respect for Luann and the way she has changed the design industry. Being on her show was such an honor! Thank you Luann!
Today With Lindsay Hunter:
Welcome to a Well-Designed Business. If you’ve been listening to the show for any amount of time, you’ve heard me tell you to niche at least a dozen times. So…if you haven’t niched…what’s holding you back?
My guest today, Lindsay Hunter, probably had all of those same fears. But she also had a passion—and she turned that passion into a profitable, thriving niche as the equestrian interior designer.
Today, she’s sharing her story—and how niching opened up doors for her that never would have opened up otherwise.
LuAnn Nigara and Lindsay Hunter’s Ah-Ha Moments
“Thank you for inspiring me to niche my business and to put my horse back on my website and be authentic and myself and feel like I can show up to client meetings in my barn boots.” -Lindsay
“What’s meaningful and being passionately attached to something are two very different things. When you’re really super niched like equestrian design, you can’t fake that. You can’t say you’re an equestrian designer when you haven’t even been in a tack room.” -LuAnn
More About Lindsay Hunter
Lindsay Hunter combines her enthusiasm for interior design with her passion for the equestrian lifestyle to create intentional, inspirational living spaces for people from all walks of life. Past clients appreciate her attention to detail and her ability to bring the best out of any space, no matter how large or small. Lindsay brings a wealth of knowledge, insightful understanding, and elevated scope to every project because she understands why a house should feel less like a building and more like an extension of your life, identity, and passions.