06/13/2026
IDENTITY DRIVEN DESIGN METHOD®
DEFINE
Design Concept & Direction
Discovery reveals the details.
Definition reveals the direction.
After listening, observing, and documenting what matters most to the client, the next step is identifying the themes that will guide the design.
For this Creative Lounge concept, several priorities emerged:
• Connection
• Creativity
• Hospitality
• Culture
• Storytelling
The client’s love of jazz, meaningful conversation, and collected objects inspired a concept rooted in warmth, creativity, and personal expression.
Before a single furniture piece is selected, the vision must be clear.
Because great design is not simply about what a space looks like.
It’s about what the space is meant to do.
This is where observations become intention.
This is where direction is established.
This is where design begins.
— Karen DeCelle Carter
Founder & Principal Designer
DesignerNotes
NashvilleInteriorDesigner
DesignWithIntention
CreativeLounge
StudioDeCelleInteriors