We want to spread the handmade creations of Japanese artists to the world. NYK Marketing, based in New York, is a marketplace that serves as a bridge connecting Japanese artists with people from around the world. It was born from the desire to expand the reach of Japanese artists globally. Our main platform is the e-commerce site “niji,” where you can purchase artworks by various artists from arou
nd the world. We also organize the “JAPANESE ARTIST POP-UP SHOP” event, where you can meet the artists in person, held in various locations throughout New York.
◇E-commerce Site
On our e-commerce site “niji,” you will find a wide variety of handpicked artworks by Japanese artists selected by NYK Marketing. The collection includes rings, necklaces, earrings, accessories, clothing, stationery, and other unique pieces that showcase the creativity and skills of the artists. We provide artist introductions and interviews to help you choose a special item that resonates with you. You can also learn about the production process and the artist’s inspiration behind each piece. We believe that the things we wear and interact with daily should be cherished, and we aim to help you find your perfect, long-lasting favorite item. Furthermore, we welcome artists who want to showcase their own works internationally. If you are an artist interested in having your work featured on our site, please contact our office. Let’s take the first step together in expanding your reach to the world!
◇Offline Pop-Up Event
“JAPANESE ARTIST POP-UP SHOP” is a real-life event held in various locations in New York. It brings together Japanese artists and creators who produce works related to Japan, allowing them to showcase and sell their products in their own spaces. Since its start in 2018, the event has gained popularity through word of mouth and has been held in different locations throughout New York. People visit the event for various reasons, such as wanting to personally choose accessories and goods that are not easily available unless they go to Japan, experiencing special Japanese pastries and dishes prepared by Japanese chefs, or enjoying craft workshops. Stepping into the venue offers new encounters and discoveries, creating a vibrant and enjoyable atmosphere. Many visitors stay for extended periods, and there have been instances where up to 400 New Yorkers gathered within a few hours. It is a valuable opportunity for visitors to directly meet and talk with the artists.