Be Electric Studios

Be Electric Studios Be Electric Studios is a Level 2 Qualified Production Facility for the New York Film Production Tax C

Be Electric is a one stop shop for all your production needs. We have a variety of production studios ranging from large soundstages with white or green screen cycloramas, lighting grids and three phase power to intimate photo studios. We are also a full service rental house for in-studio or location shoots and are a Level 2 Qualified Production Facility for the New York Film Tax Credit.

08/31/2026

Nobody wants a “working lunch”—ditch your old software. lunch break elevated. ⚡️�Loved creating this live-action spot for Reevo (“This Is Reevo”). Endless thanks to the Reevo team for handing over the creative keys, and big love to & Agency Studio Joa for bringing us on to make it happen alongside such an incredible crew!�Shot on location at Be Electric Studios. 🎥✨�

Credits:
* Client: Reevo
* Director & Creative Director: Andy Madeleine ()
* Production Company: Even/Odd (.studio)
* Agency: Studio Joa
* Founder: Joakim Carlsson ()
* Writer: Conor McFarland
* Producer: Jam McCann ()
* Director of Photography: Tatlin Htut ()
* Production Designer: Brad ()
* Talent: Searra Sawka
* Editor: Erik Klein (.me)
* Colorist: Cameron Marygold ()
* Production Manager: Maya Weitzner
* 1st AD: Jean Michelle Polizzi
* 1st AC: Shaun Malkovich | 2nd AC: Lotte Skutch
* Gaffer: Elliot Travis | Best Electric: Max Maluso | Electric: Cole Gabler
* Key Grip: Jared Hermann | Best Grip: Bliss Bussant | Grip: Lalo Flores | Swing: Akahr Bussant
* HMUA: Ivey Ray | Stylist: Blair Cannon
* Set Dresser: Cyrus Howlett | Art Assistants: Eddie Claudon, Hannah Roy, Jamie Leman
* Office PA: Jess Mcintire | Truck PA: Will Woodkotch | Set PAs: Ethan Ries, Alexandra Nagle
* Studio: Shot at Be Electric Studios�

Curved lines, hidden doorways, and a touch of magic. 🚂✨ Step behind the scenes of Anthropologie's Holiday 2025 campaign,...
08/24/2026

Curved lines, hidden doorways, and a touch of magic. 🚂✨ Step behind the scenes of Anthropologie's Holiday 2025 campaign, "This Way to Wonder," captured on set at Be Electric Studios.

Director + DP: Producer: Production Coordinator: Set Design: Color Grade & Retouching: Talent:

08/11/2026

Curved lines, hidden doorways, and a touch of magic. 🚂✨ Step behind the scenes of Anthropologie's Holiday 2025 campaign, "This Way to Wonder," captured on set at Be Electric Studios.

Director + DP: Alison Wedewer Producer: Lexi Sirkin Production Coordinator: Set Design: Bette Adams Color Grade & Retouching: okaystudios Talent: A S H L E Y G R A H A M

08/11/2026

Curved lines, hidden doorways, and a touch of magic. 🚂✨ Step behind the scenes of Anthropologie's Holiday 2025 campaign, "This Way to Wonder," captured on set at Be Electric Studios.

Director + DP: Producer: Production Coordinator: Set Design: Color Grade & Retouching: Talent:

08/07/2026

When a campaign sets out to completely break the rules, we make sure the space is ready to match that energy. 💥

We’re thrilled to have hosted the team for the bold new campaign starring the one and only . From casting to directing, this authored film pushes far past traditional advertising to create something entirely unexpected for her first role of 2026.

Huge shoutout to the visionary team who brought this project to life in our space:

Starring:
Brand: /
Partner: .better.company
Location:
DP:
VFX:
Creative Team: | .madisonblair | | | .saldivar_ |

Video: Courtesy of David

08/07/2026

What looks like a drive through the woods... is actually happening inside our studio. 🎬🌲

Here’s a behind-the-scenes look at a recent car process setup inside Studio A at BeElectric Studios.

our virtual production supervisor mapped the environment with Live FX from , while driving plates created the world outside the windows. Orbiters delivered dynamic sunlight through the canopy, and our Mimiks from fixtures handled the heavy lifting to bring the scene to life.

Virtual production is changing what’s possible on set and this is just another day in the studio.

InCameraVFX CarProcess FilmProduction BehindTheScenes NYCProduction Cinematography BeElectricStudios

A look at the Kindthread shoot with photographer Ackime Snow. 📸 It was an incredible day at collaborating with such a m...
05/27/2026

A look at the Kindthread shoot with photographer Ackime Snow. 📸 It was an incredible day at collaborating with such a massive, talented crew.

From the meticulous set design to the sharp styling, every detail was on point. We loved hosting this team and seeing the magic unfold on our stages. ⚡️

The Crew:
Photographer: Ackime Snow
Sr. Creative Director: Chris Jurgensen
SVP Marketing: Tanya Mahn
Sr. Director Ecomm: Evan Molloy
Creative Services Mgr.: Kelli Buschinski
Lighting Tech: Bradley Ennis
Digitech: Jacob Skoglund
2nd Assistant: Sergio Avellanada
Wardrobe Stylist: Alpha Vomero
Wardrobe Assistants: Danielle Terry & Dominique Boyette
Tailor: Sylvia Greiser
Set Designers: Natalia Janul & Odin Grina
Cast Partner: Katie Frye

📍 Shot at

05/25/2026

The team behind “Foreigner” took a completely analog approach for this shoot at . No AI here—just real reflections, manual lighting cues, and a live VHS switch by .

They even utilized the back of our video wall as a set piece, using the exposed cables to create a surreal, subconscious aesthetic. We love seeing how artists push the boundaries of our space. 🧠⛓️

Credits:
🎬 Directors: .vieve_music
📹 Video Switcher:
🎥 Cinematography:
💡 Lighting:
♾️ Produced by .creative
📍 Shot at

“Foreigner” is streaming everywhere now. 🎧

For this scene in the “Foreigner” music video, AI and special effects were skipped for real reflections, lighting cues, ...
05/20/2026

For this scene in the “Foreigner” music video, AI and special effects were skipped for real reflections, lighting cues, and a live VHS switch by .

They used the back of the video wall at as set—the exposed machinery felt like a perfect metaphor for the subconscious mind reaching out. 🧠⛓️

Jumping between director and actor is a wild ride, but it’s all about having a vision and trusting your team to bring it to life.

Credits:
🎬 .vieve_music
📹
🎥
💡
♾️ .creative
📍

“Foreigner” is streaming everywhere now. 🎧

Stills with Caught some moments in the light at . There’s something special about the quiet focus of a studio session w...
05/18/2026

Stills with

Caught some moments in the light at . There’s something special about the quiet focus of a studio session where the ideas just start to click.

Love how these turned out. More to come. ✨

Credits:
📸:

Address

1298 Willoughby Avenue
New York, NY
11237

Opening Hours

Monday 7am - 12am
Tuesday 7am - 12am
Wednesday 7am - 12am
Thursday 7am - 12am
Friday 7am - 12am
Saturday 7am - 12am
Sunday 7am - 12am

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