LOCAL CUSTOM FRAME SHOP OWNERS
COMPLETE TRANSFORMATION TO
IMAGINE IT FRAMED
A longtime business in the Port Angeles community is being revitalized with a new look and name. Previously Karon’s Frame Center, the 17-year-old custom framing business is relaunching as Imagine It Framed with an updated facade and its first-ever website. The owners Rene´ and Larry Bauer were winners of a Retail Boot Cam
p from
Tru Vue (www.tru-vue.com), the leading manufacturer of high-end, UV- protective glazing in the custom framing industry. The Retail Boot Camp prize was a consultation with custom framing business expert Ken Baur of KB Consulting, during which it became clear the Bauer’s had reached a critical point in their success.
“As owners of this business for six years, we realize we have a strong presence in this community” said Rene Bauer. “But our building and sign were in desperate need of updating, a website was long overdue, and this was the perfect time to integrate the name we incorporated under over 6 years ago, IMAGINE IT FRAMED.”
We worked with the building’s owners and the Port Angeles Facade and Signage Grant Program to complete the changes to the storefront. The building features new windows and awnings, fresh paint in an eye-popping blue with white trim, and updated signage featuring the business name and logo.
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With the store located along the main thoroughfare into the Port Angeles downtown district, the transition to Imagine It Framed will not only benefit the business but also boost the appeal of the area.
“This revitalization is truly a team effort with the support of our landlord, the city and Tru Vue,” said Rene´ Bauer. “As a local business owner, it is satisfying to see so much support coming from the city, property owners, and our industry. As strong supporters of the “Buy Local” philosophy we have utilized local talent such as; Ernst Fine Art Photography, Fox Painting, Glass Services Company, Jackson’s Signs, Smart Upholstery, & Wild Redhead Confections”
The new website (www.imagineitframedwa.com) showcases the work Imagine It Framed has done and provides customers with information about custom framing and the design process. Although the business thrived without an online home for many years, the Bauer’s saw the website as a way to assist people with seeing what we do, what services we provide, and share the story’s our clients share with us about their art, treasures, and memorabilia. It will further establish the shop as the choice for custom framing in the community and throughout the North West Peninsula.”
Imagine It Framed, 625 East Front Street, will celebrate its re-branding with an event for the public on December 9th, 2016, from 5:00 p.m.
