Ayers Furniture - Portage

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Ayers Furniture - Portage Welcome to Ayers Furniture - Portage! Proudly located in historic downtown Portage. We will give you the personal attention you deserve.

Family-owned and community supported since 1989 featuring an unbeatable selection of heirloom quality furniture! The Portage Furniture Store was established in 1989 in historic downtown Portage, Wisconsin. We carry many top quality name brands in furniture today such as Flexsteel, Serta, La-Z-Boy, England, Smith Brothers, Wolfcraft, Ultra Comfort and many more. You can browse our 20,000 square foot showroom from room to room unhurried and unpressured in a warm, comfortable home environment. At The Portage Furniture Store we have a large in-stock inventory of some of the most beautiful furniture made. With your lifestyle and taste in mind, our professional, knowledgeable sales consultants will help you select one piece of furniture, design a room, or whole house. Following in the fine tradition of the Ayers family, we will strive to gain your confidence and respect every day. Quality furniture at an honest and competitive price. Our team of helpful staff is here to serve you.

10/16/2026

When your Brewers just made it to the World Series, you better make sure you've got your gameday recliner ready! ⚾️💙💛

Where comfort meets quality you can count on. With thoughtful design and durable materials, Flexsteel® furniture is made...
10/09/2026

Where comfort meets quality you can count on. With thoughtful design and durable materials, Flexsteel® furniture is made to live with you season after season. See it today at Ayers Furniture - Portage.

10/08/2026

Your home is unique—your furniture should be, too! 🛋️✨

Why settle for "off the shelf" when you can build a piece that fits your exact style, space, and life? With our custom options, you’re in total control:

🎨 Choose Your Fabric or Leather: Hundreds of colors, textures, and performance fabrics.

📐 Pick Your Configuration: From cozy sofas to expansive sectionals.

🪵 Select Your Finish: Custom wood stains, styles, and sizes tailored to your space.

Stop by our showroom today to explore custom options and start designing a piece you’ll love for generations!

Comfort starts from the inside. The exclusive Blue Steel Spring™ is at the heart of Flexsteel® seating, providing lastin...
10/02/2026

Comfort starts from the inside. The exclusive Blue Steel Spring™ is at the heart of Flexsteel® seating, providing lasting support and durability you can count on. Experience the difference at Ayers Furniture - Portage.

Timeless Comfort & Craftsmanship You Can Count On! At Ayers Furniture of Portage & Ridgeway, we've proudly partnered wit...
09/25/2026

Timeless Comfort & Craftsmanship You Can Count On!

At Ayers Furniture of Portage & Ridgeway, we've proudly partnered with Smith Brothers Furniture for decades!

When you invest in your home, you want quality that lasts. That’s why we feature an exceptionally large selection of beautiful, custom-crafted, heirloom-quality pieces from Smith Brothers—built to be loved for generations.

📍 Visit our showroom today to experience the Smith Brothers difference in person!

Find your comfort zone with Flexsteel®! 🌟 Step into Ayers Furniture - Portage and discover furniture that combines durab...
09/25/2026

Find your comfort zone with Flexsteel®! 🌟 Step into Ayers Furniture - Portage and discover furniture that combines durability with undeniable comfort.

📣 JUST ARRIVED! 📣The all new Walker by Flexsteel power reclining group blends transitional design with advanced motion c...
09/24/2026

📣 JUST ARRIVED! 📣
The all new Walker by Flexsteel power reclining group blends transitional design with advanced motion comfort to create a refined yet relaxed space for everyday living. Wide, soft padded arms and generously contoured waterfall chaise seats shape its inviting silhouette, offering the kind of deep support that encourages you to sit back and stay awhile. Thoughtfully engineered for a personalized relaxation experience, Walker features power recline with adjustable headrest and lumbar support, complemented by Zero Gravity positioning that helps reduce pressure and promote a light, weightless sensation. A convenient drop-down console on the sofa with touch lighting, cupholders, charging ports, and a wood tray keeps essentials close at hand, while concealed pop-out cupholders in the arms add extra functionality. ON SALE NOW during our Anniversary Sale!

Address

126 E. Cook Street
Portage, WI
53901

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 11am - 3pm

Telephone

+16087424106

Website

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