08/21/2026
Hi I'm Francesca, the owner and lead designer behind Petal Crafted 🌸🌿
Creative expression has been my north star for as long as I can remember—from childhood fashion and dance, to a Journalism degree and a career in marketing. But it wasn't until a year-long sabbatical abroad that I had a true awakening: I am a maker. ✨
That inspired my first creative venture, a jewelry brand (Francesca Z Designs). Simultaneousley, working at an SF boutique, everything clicked. Working with natural elements felt like painting with living colors, and the healing aromatherapy of flowers completely captivated me.
Driven by that passion, I moved to NYC to immerse myself in full-time event floristry, designing alongside some of the industry’s top artists. Now, I’ve brought those years of experience right back home to the Bay Area!
Settled in Marin County with my fiancé and our cat, you’ll often find us exploring nature or riding motorcycles along the Pacific coast. 🏍️🐾
Surrounded by Northern California's breathtaking natural landscape and its perpetual beauty, I find constant inspiration from rugged coastlines to ancient forests and sun-drenched valleys. That living mosaic is the heartbeat of my floral artistry. 🌾🌊
I am endlessly grateful to run Petal Crafted spending my days doing what fulfills me most: mastering the craft of floral design.
