07/15/2026
Seattle's turn as a host city gave us the opportunity to combine our video production, multicultural outreach, social and digital strategy, and waste reduction know-how in a campaign for Seattle Public Utilities. We shot three videos with SPU staff designed to keep the city clean while welcoming hundreds of thousands of visitors, creating captioned versions in key languages to support the international fans most likely to visit Seattle.
⚽ The campaign hit Meta in three languages
⚽ Ads targeted airport and transit arrival points, hotel-heavy districts, and stadium-adjacent areas.
⚽ Interest targeting focused on topics like Major League Soccer, FIFA World Cup rankings, and International soccer teams.
Check out the video showcasing Seattle's "better than bottled" water!💦