What began as a weekend project to create the perfect chandelier, transformed into a cottage industry, The Light Factory. Ashlie’s first chandelier garnered comments and requests, so she began crafting bubble chandeliers for retail. With a background in business management and marketing and a passion for creation, Ashlie has carefully grown her business; always focusing on customer satisfaction an
d product quality.
“My goal is for the pieces we build to use modern materials like glass, steel, leather, brass, and nylon to hint at the beautifully organic or random shapes we see when we step outside. So when I'm designing a new piece I'm trying to find that juxtaposition of natural and sculptural that would be just as at home in a Manhattan apartment as it would be in a house by the lake. There's something extremely satisfying about using materials in a different and challenging way to come up with a unique piece. It’s even more satisfying when I've been able to work with a customer who can't quite describe exactly what they'd like, but we have a conversation, and there's a moment at the end of building when I know that I've hit the mark, and they're going to see their feelings in that piece when it arrives. Working one-on-one over the phone, email and in person to create the perfect light for my clients is a fantastic challenge that excites me every day. I love the process of creation and seeing the end product, but mostly I love knowing that someone is as happy with their chandelier as I am with mine. At the end of the day that’s what matters most. “
-Ashlie Beal, Owner
