Superior Flooring

Superior Flooring Superior Flooring services include commercial flooring projects, residential new home installations, remodels and rental properties. Our pride is in our people!

We are especially proud of our ColorCenter “Elite” status with Mohawk Flooring. Mohawk, the largest flooring manufacturer in the world, has chosen our company to offer a majority selection of the finest products that Mohawk manufactures and sells. For our customers, it means the lowest prices available and priority shipping on all special orders. Over the years, Superior Flooring has gone from con

centrating mostly on large commercial projects to residential new home installations, remodels and main street commercial flooring. The fastest growing segments of our business are flooring for rental property owners and management companies and dealing direct with real estate professionals with their home buyers and sellers. Our well trained staff of professional consultants really knows flooring and are excited about helping our customers make well informed decisions as it pertains to quality, design, and value. Our top notch installers and refinishers go the extra mile to insure that it’s done right the first time!

Ask us about our 50% off products! 9:00am-2:00pm Saturday! 8:30am-6:00pm weekdays!
04/04/2026

Ask us about our 50% off products! 9:00am-2:00pm Saturday! 8:30am-6:00pm weekdays!

Nature's comfort, indoors 🌳 🌊 ☀️ Bring the beauty of the outdoors in with DW Select featuring PureColor twistX, a nature...
03/19/2026

Nature's comfort, indoors 🌳 🌊 ☀️
Bring the beauty of the outdoors in with DW Select featuring PureColor twistX, a nature-inspired, patterned carpet collection.
Brunswick 8129 Natural Glow

Using digital emboss technology, a grain structure is built up on the surface of the board creating an exact texture mat...
03/17/2026

Using digital emboss technology, a grain structure is built up on the surface of the board creating an exact texture match to the design. This provides the closest authentic wood look and feel compared to any product on the market.

Come see PureGrain High-Def today! 1021 Tower Ave, Superior, WI 54880

Because life 🌪️ spins fast 🌪️ — but home should always feel steady. 🏡 | Out of This World 2545 Orbit ...
03/13/2026

Because life 🌪️ spins fast 🌪️ — but home should always feel steady. 🏡 | Out of This World 2545 Orbit

Excuse me, who invited the weird dog? Still a pet. Still a mess-maker. Still covered under our warranty. 😌🐹Gibby, the Gu...
03/10/2026

Excuse me, who invited the weird dog?
Still a pet. Still a mess-maker. Still covered under our warranty. 😌🐹

Gibby, the Guinea Pig, activated snack mode on our PureColor twistX style Hitari in the color 8199 Rockaway.

Have your own "weird dog" that needs a soft place to scurry? Call us to talk about your flooring goals- (715) 394-3637!


See the difference quality makes. Explore the Nurture collection today. Proudly designed and crafted in the USA 🇺🇸🌳 Feat...
03/05/2026

See the difference quality makes. Explore the Nurture collection today. Proudly designed and crafted in the USA 🇺🇸🌳 Featured color 6010 Cavern

From story time to quiet nights in, this floor keeps every moment feeling grounded and warm. 📚🏡| Autumn Glow 4574 Octobe...
03/04/2026

From story time to quiet nights in, this floor keeps every moment feeling grounded and warm. 📚🏡| Autumn Glow 4574 October Mist

Ready to take your home to the next level? ✨ Elevate brings a sophisticated, modern look to your floors, designed to ins...
02/26/2026

Ready to take your home to the next level? ✨ Elevate brings a sophisticated, modern look to your floors, designed to instantly upgrade any space. 🏡

Let your home flourish with Nurture. This hard surface style provides a beautiful backdrop for all of life's moments. 🌸 ...
02/25/2026

Let your home flourish with Nurture. This hard surface style provides a beautiful backdrop for all of life's moments. 🌸 🏡 Featured in the color 6009 Renew

Can your floor really change how the whole room feels? 👣Take a walk on this one and tell us if you still need the answer...
02/20/2026

Can your floor really change how the whole room feels? 👣
Take a walk on this one and tell us if you still need the answer. 😉
|Lucky Penny 4765 Kenbrook

No ships. No canals. No problems.Buy American, Buy Engineered Floors.Come check out our inventory at Superior Flooring! ...
02/18/2026

No ships. No canals. No problems.
Buy American, Buy Engineered Floors.

Come check out our inventory at Superior Flooring!

Get ready for endless snuggles! 🐾 Redwood carpet creates the ultimate cozy retreat, perfect for happy pups (and people!)...
02/13/2026

Get ready for endless snuggles! 🐾 Redwood carpet creates the ultimate cozy retreat, perfect for happy pups (and people!) to relax. ✨
Redwood 2701 Cottonwood

Address

1021 Tower Avenue
Superior, WI
54880

Opening Hours

Monday 8:30am - 6pm
Tuesday 8:30am - 6pm
Wednesday 8:30am - 6pm
Thursday 8:30am - 6pm
Friday 8:30am - 6pm
Saturday 9am - 2pm

Telephone

+17153943637

Website

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