06/05/2025
Summer freshie PSA
Car freshies for cars are Heat-Activated: When temperatures rise, they become stronger and more fragrant. It is likely that the scent will become more intense as it becomes hotter, but it will also last less long as it becomes hotter. In cars that are constantly exposed to extreme heat, fragrance is released more rapidly. Freshies' life expectancy can be reduced during the summer months.
Temperatures above 90 degrees are considered to be extreme heat.
It's already hot, and it's only getting hotter. With temperatures on the rise here there can be variables that can cause the air freshener to melt. Location, ingredients, ratios, supplies, application, etc. But no matter if you do everything perfect there is can still no guarantee the main ingredient is plastic and there is a possibility for plastic to melt under extreme temperatures. Here are some tips that can help give your air freshener the best chance during the summer hot months.
TIPS
#1 When leaving your vehicle alone over a long period of time move the air freshener from your rear view mirror to the turn signal or a shaded area this can help from receiving direct exposure.
#2 Use a sunvisor and place the freshie behind the visor this is very important, placing it in front the freshie can melt on the visor.
#3 Hang onto your scent proof bags and put your freshie back in them when not enjoying them in your car. These bags are designed specifically to keep scent in and extend the life of your freshie when not in use.
