What are the opening hours?

Tuesday 09:00 - 17:00 Wednesday 09:00 - 17:00 Thursday 09:00 - 17:00 Friday 09:00 - 17:00 Saturday 09:00 - 16:00 Sunday 09:30 - 13:30

The Beautiful Life Store

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The Beautiful Life Store

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Official Retailers of Fragonard Parfumeur in SA and multi-label gift curation store.

What We Aim To Bring You At The Beautiful Life Store – The Home to Fragonard Parfumeur With Love | Damien & Yolanda Le Roy

The Beautiful Life Store – The Home to Fragonard Parfumeur represents our personalities and aspirations. Our search for items that we love to fill our homes with is reflected in the unique collections and finely crafted products we now have available at The Beautiful Life Store – The Home to Fragonard Parfumeur

These much-loved products have been sourced from around South Africa and beyond our shores. We fell in love with Fragonard after receiving a beautiful gift of soap from a good friend who often traveled to France and made the decision there and then that one day when we opened our store that Fragonard would be our leading brand. After lengthy negotiations with the owners, we were successful in obtaining the prestigious approval to become the official custodians of Fragonard Parfumeur. The Beautiful Life Store – The Home to Fragonard Parfumeur is a place where people can enjoy a very special shopping experience and connect with others who wish to celebrate this beautiful life with us.

13/10/2026

Fragonard’s L’Herbier range celebrates the beauty of the botanical world, with fragrances inspired by flowers, herbs, woods and plants — and the collection extends beautifully into these colourful pebble soaps.

Perfectly sized to fit comfortably in the palm of your hand, each soap brings a little touch of Fragonard fragrance to an everyday ritual.

From Vétiver and Verveine to Santal, Patchouli, Figuier and more, each has its own distinctive scent and comes beautifully presented in the botanical packaging that makes L’Herbier instantly recognisable.

A lovely addition to your bathroom or guest bathroom — and a beautiful little gift too. 🤍
Discover the L’Herbier collection at The Beautiful Life Store in Parkhurst, or shop the range online via our website.

FrenchSoap FrenchBeauty Parkhurst Johannesburg

10/10/2026

Meet the L’Herbier collection. 🌿 Swipe to see the full image.

A botanical fragrance wardrobe inspired by nature - from fresh florals and vibrant greens to creamy woods and warm, earthy notes.

Figuier is green and softly sun-warmed. Lilas is delicate, powdery and nostalgic. Santal is smooth and comforting, while Pivoine is fresh, airy and beautifully feminine. Each L’Herbier fragrance has its own personality, waiting to be discovered.

Not sure where to begin? Visit us in Parkhurst to smell and experience the collection in person, or purchase sample vials online to try at home. 🤍

Discover L’Herbier by Fragonard in store or shop via our website.

PerfumeSouthAfrica Parkhurst

07/10/2026

Come on in!

There’s always something beautiful waiting to be discovered at The Beautiful Life Store.

Take your time exploring our carefully curated collection of fragrances, homeware, gifts and those special little finds you didn’t know you needed.

Pop in, have a browse and let us help you find something beautiful - whether it’s for someone special or simply for yourself.

Visit us in Parkhurst, Johannesburg, or explore our collection online via our website.

Fragrance BeautifulLiving

04/10/2026

A little reminder for our Fragonard lovers…

Finding your perfect fragrance shouldn’t have to start with a full bottle if you can’t come and test it in store.

Our Fragonard sample vials are available exclusively online, giving customers who aren’t able to visit us in Johannesburg the opportunity to experience a fragrance on their own skin before committing to a full bottle.

Choose up to five sample vials per person and receive a 10% discount voucher to use towards your first Fragonard fragrance order. 🌸

A lovely way to explore, try something new and find the Fragonard scent that feels like you — wherever you are in South Africa.

Shop Fragonard sample vials via our website.

02/10/2026

For those who love their fragrance warm, woody and understated.

Two beautifully unisex fragrances from Fragonard’s L’Herbier collection, each with its own take on warm woods.

🌳 Bois de Chêne blends warm woods with gentle sweetness and a subtle touch of spice. Smooth, distinctive and quietly enveloping, it has proven equally popular with men and women in our store.
🤎 Santal is softer and creamier, with fresh green mandarin and lemon brightening sandalwood, cedar and soft musk. Clean, comforting and beautifully understated.

Which would you choose — Bois de Chêne or Santal?

Purchase a sample vial to experience them on your skin first. Choose any five samples and receive a 10% discount voucher.

Available at The Beautiful Life Store, Parkhurst. 🤍

24/09/2026

Happy Heritage Day, South Africa! 🇿🇦

Today we celebrate the people, cultures, traditions and stories that make our country so special.

And if you’re spending the day in Parkhurst, pop in and celebrate with us! We’ll be joined by Agars Brewery for a tasting of three of their local beers. 🍻 Along with serving our ch*****ne in tribute to our French heritage as well 🥂

Here’s to good people, local flavours and celebrating all things South African 🇿🇦

📍 The Beautiful Life Store, Parkhurst

23/09/2026

Heritage Day plans? 🇿🇦

Join us tomorrow at The Beautiful Life Store in Parkhurst as we celebrate with a tasting from Agars Brewery!

We’ll be pouring three of their local favourites — Tomahawk IPA, Warrior Double IPA and Jozi Blonde 🍻 Along with serving our ch*****ne in tribute to our French heritage as well 🥂

Pop in, have a taste, browse the store and spend Heritage Day with us 🤍

📍 The Beautiful Life Store, Parkhurst4thAve
📅 24 September

See you there!

10/07/2026

The finishing touch matters 🎀

At Beautiful Life Store, we believe gifting should feel just as special as the gift itself.

That’s why we offer the opportuntiy to get your purchase gift wrapped.

Whether you’re choosing a fragrance, body care collection, or a thoughtful gift, we’ll take care of the details so you can enjoy the moment.

Because beautiful gifting is all part of the experience 🤍

ParkhurstLife GiftInStyle FragonardSouthAfrica ShopTheExperience BeautifulLifeBrands

03/06/2026

Winter evenings in Parkhurst have a certain kind of magic.

As the sun sets a little earlier, our lights come on a little sooner — creating a warm glow on 4th Avenue for those passing by, heading out for dinner, or taking an evening stroll.

And once we’ve closed for the day, you can always shop online🤍Visit our website via the link in bio.

25/04/2026

TBLS - CAPTION IDEA

Not everything needs to match perfectly…
Sometimes it’s about pieces that just work together ✨

A mix of colour, pattern, and personality — made for a table that feels collected, not curated.

Pop in and have a look for yourself — and find other products that work together.

Address

4th Avenue Cnr 14th Street, Parkhurst
Johannesburg
2193

Opening Hours

Tuesday	09:00 - 17:00
Wednesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00
Saturday	09:00 - 16:00
Sunday	09:30 - 13:30

Website

http://www.thebeautifullifestore.co.za/

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